[ a short summary in English... ]
Robert Blom has many years experience in financial services, sales, marketing and ICT. His career began sometime in 1987 - selling financial services. Not a tangible product but a long-term partnership. Supervising sales reps as a sales manager was the next logical step. Finally: a deliberate and considered decision to move from sales to marketing. Marketing: gaining markets, getting willing acceptance of a product or service. It is still a people business after all. And the same goes for ICT. The person in question is largely responsible for the success; there is a clearly pragmatic and expert approach.
The advent of the Internet has drastically altered business methods and communications. Boundaries blur, loyalty declines. At such times, the person is and always will be essential, however insignificant it seems with all the electronic tools now available to us. Any number of companies are addressing the Internet phenomenon by building the most dynamic websites, a successor to the electronic brochure. Sometimes old-fashioned and enthusiastic sales staff see the Internet as a new competitor in the sales team.
The bottom-line: robertblom.nl believes that a combination of the two is, currently, the most successful. In this case, the new techniques work together with the same tried and tested personal approach. Not short-term policies but phased investment in higher returns: achieved by a personal approach. In concrete terms, this means that any "presence" on the Internet must be in line with the corporate culture, allowing for the target group and corporate objectives. In other words: people and ICT.
If you would like to know more, contact robertblom.nl. Pragmatic, commercial, effective. You can use the e-mail form or write to the PO-box address found under "contact". We will contact you as quickly as possible.
language/taal:
robertblom.nl 
postbus 380 1250 AJ Laren
postbus 380 1250 AJ Laren